Fat Rabbit Network · Products · Brands · Stories
We are an independent creative and product development company. We design and make products, build distinctive brands, and create original stories and characters—bringing ideas from the first sketch through to the finished experience.
Three connected ways to create
Good ideas need more than a good first look. We connect design, practical production experience, and original creative thinking so the details work together.
01 · Make
Custom apparel and merchandise, developed with care from concept to delivery. We help shape the product, find materials and manufacturing partners, develop samples, manage production details, check quality, and plan packaging and shipping.
Built around thoughtful design and dependable execution.
Explore product development →02 · Build
We help turn an idea into a clear, memorable identity—from naming and visual direction to product design, websites, apps, and marketing creative. The goal is a brand people can recognize, understand, and want to spend time with.
Distinctive ideas, made clear and consistent.
Talk about a brand →03 · Imagine
We develop original characters, books, worlds, artwork, and entertainment concepts. Stories give a brand meaning; characters give people someone to root for. We build each world to grow across formats and experiences.
Rich worlds, connected stories, room to grow.
Explore our worlds →The people behind the network
Fat Rabbit Network was founded in 2015 by George Davis, a designer and creative entrepreneur who believes strong ideas should be able to move from imagination into the real world.
George’s work and life have connected Maryland in the United States with Shanghai, China, where he lived and worked for nine years. That perspective informs how we approach creative development, product sourcing, communication, and production: with curiosity, care, and an eye on both the big idea and the small details.
Today, Fat Rabbit Network brings product development, brand design, digital experiences, and original entertainment under one roof.
From first thought to finished work
Every project is different. We bring the right mix of creative direction and practical support to help move it forward.
We listen, define the audience and goals, and get clear about what success should look like.
We develop the concept, visual direction, product details, and story that make the idea distinct.
We coordinate materials, sourcing, prototypes, revisions, and production planning.
We support quality checks, packaging, and shipping so the finished work is ready for its next step.
Original entertainment · Our IP
Our creative worlds include GRIT, Inevitable, and Spaz & Friends—stories and characters built to connect through books, art, games, products, and new experiences.
Have an idea?
Whether you are developing a product, building a brand, or bringing a story to life, start with a conversation.