Fat Rabbit Network · FRN Designs

We build brands.

A clear identity. A considered presentation. A brand that feels connected wherever people find it.

Bring us a new idea, a growing collection or a brand ready for a refresh. We help connect the visual identity, website, packaging and launch materials around what you want to make and the people you want to reach.

The starting point can be one focused design project or a coordinated group of assets. We define the work together before development begins.

What we help with

Make every part feel connected.

Choose the areas your project needs. We shape a practical brief around your audience, existing materials and intended use.

01 / IDENTITY

Give the brand its character.

Logo design, color, typography and a consistent visual language. Establish a recognizable direction or refine the identity you already have, with agreed assets for the places your brand appears.

02 / PACKAGING & MERCHANDISE

Carry the identity into the product.

Packaging artwork, apparel graphics and merchandise design that hold a collection together. Artwork requirements and production details are discussed around the materials, formats and products involved.

03 / WEBSITES

Create a useful place to arrive.

Website design and development organized around your content and customer journey. Clarify what people can explore, where they can go next and how they can contact you.

04 / MARKETING & LAUNCH

Present the work with intention.

Creative direction and agreed launch assets for the products you bring to market. Build a consistent presentation across the selected channels, with formats and deliverables defined in the project scope.

A clear process

From the brief to the handoff.

Good decisions start with a shared understanding of the work. Each stage gives the project a clear next step.

  1. Define the brief.Share your goals, audience, references, available budget and timing. Agree the scope, deliverables and approval contact before work begins.
  2. Develop the concepts.Explore the agreed creative direction and review how it works across the relevant product, packaging, website or campaign materials.
  3. Refine together.Review the work through the agreed revision rounds. Confirm priorities and approve the selected direction before preparing the final assets.
  4. Deliver and coordinate.Receive the agreed files and handoff materials. Where production is included, confirm specifications and coordinate the next manufacturing or development stage.
Illustrative storefront and coordinated packaging concept with clean glass, white surfaces and red-purple light accents
One identity, carried through the experience.From storefront presence to packaging and digital presentation, the details should belong to the same brand. This is an illustrative visual concept, not a completed client project or an offer of the pictured premises or products.

Let’s talk

What do you want to build?

Tell us about the brand, the materials you need and when you would like to use them. Existing artwork, reference images and an approximate budget give us a useful place to start.